UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C. 20549


                                    FORM 8-K

                                 CURRENT REPORT

                     Pursuant to Section 13 or 15(d) of the
                         Securities Exchange Act of 1934




                       October 29, 2002 (October 29, 2002)
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                Date of Report (Date of earliest event reported)



                              FORTUNE BRANDS, INC.
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             (Exact name of registrant as specified in its charter)



           Delaware                     1-9076                   13-3295276
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(State or other jurisdiction          (Commission              (IRS Employer
      of incorporation)               File Number)           Identification No.)



        300 Tower Parkway, Lincolnshire, Illinois                  60069
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         (Address of principal executive offices)                (Zip Code)



Registrant's telephone number, including area code      (847) 484-4400
                                                   -----------------------------




                    INFORMATION TO BE INCLUDED IN THE REPORT


Item 7.  Financial Statements and Exhibits.

         (c)  Exhibits.

              99.  Investor Brochure dated October 25, 2002.


Item 9.  Regulation FD Disclosure.

         On October 29, 2002, the Registrant will begin distribution of the
investor brochure attached as Exhibit 99 relating to the Registrant and its
business.


                                    SIGNATURE

         Pursuant to the requirements of the Securities Exchange Act of 1934, as
amended, the Registrant has duly caused this Current Report to be signed on its
behalf by the undersigned thereunto duly authorized.


                                             FORTUNE BRANDS, INC.
                                             --------------------
                                                  (Registrant)



                                             By   /s/ Mark A. Roche
                                                 -------------------------------
                                                 Mark A. Roche
                                                 Senior Vice President,
                                                   General Counsel and Secretary


Date:  October 29, 2002




                                  EXHIBIT INDEX



                                                                  Sequentially
Exhibit                                                          Numbered Page
-------                                                          -------------


99.     Investor brochure of Registrant dated October 25, 2002.