NEW YORK CITY, NY / ACCESS Newswire / April 9, 2025 / ProChile and Pisco Chile recently completed a successful U.S. market tour, showcasing the unique flavors and rich heritage of Chilean pisco in New York City on April 1st and Boston on April 3rd. The events offered an exclusive opportunity for industry leaders and cocktail enthusiasts to discover the artistry behind Chilean pisco.
Held at Lulla NYC in partnership with the United States Bartenders Guild, and STK Steakhouse in collaboration with The Cocktail Guru in Boston, the events featured curated experiences and expert mixology, shedding light on the distinctive qualities of Chilean pisco and its growing influence on global cocktail trends.
Designed to immerse attendees in the history, craftsmanship, and versatility of Chilean pisco, the oldest spirit denomination of origin in the America's and the second in the world after Cognac, the events included tastings led by eight esteemed Chilean pisco producers: Pisco Alto Atacama, Pisquera de Chile, Pisco K11, Pisco Bramador, Viña Siete Brujas, Pisco Bou Legado, Pisco Paitanás, and Jahir Saba Distillery. Participants also enjoyed an introductory masterclass and a showcase of exclusive, innovative pisco cocktails crafted for each location.
Andrea Sapag, Trade Commissioner of Chile in New York, commented, "The U.S. market's increasing interest in premium, artisanal spirits with rich heritage presents an exciting opportunity for Chilean pisco. ProChile is committed to sharing the distinctive quality and tradition of Chilean pisco with the global cocktail scene. These events demonstrated the growing demand for our product, and we are excited to continue connecting Chilean pisco with new opportunities for expansion in the U.S. market."
With the global pisco market set for significant growth, particularly in North America, Chilean pisco continues to gain recognition as a versatile spirit that appeals to diverse tastes, offering fresh possibilities in the art of mixology.
The successful events in New York and Boston highlight the growing interest in Chilean pisco and its potential to thrive in the U.S. market.
About Pisco Chile
Pisco Chile is the Pisco Trade Association of Chile, dedicated to supporting, promoting, and celebrating Chilean pisco and its producers while fostering global appreciation for its unique qualities and rich heritage. www.piscochile.cl
About ProChile
ProChile is the Chilean government agency responsible for promoting the country's exports of goods and services, contributing to economic growth through internationalization and trade diversification. Through its extensive network of regional and international offices, ProChile supports inclusive foreign trade initiatives, gender-inclusive economic participation, foreign investment, and tourism, all aimed at strengthening Chile's global presence. www.prochile.gob
Media Contact
Sicily Cronin
Sisi@prestigepr.com
SOURCE: ProChile
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