Announcing Action!

New publication delivers actionable content for ‘doers’ in wealth management

Wealth management practitioners gained access to a new resource today with the launch of Action! magazine, available now in print and digital format. The publication, led by veteran journalist Suleman Din, provides actionable content including downloadable templates, tactical checklists, practical how-to articles and video guides.

Action! covers five content pillars developed by surveying U.S. wealth management professionals to determine the topics most relevant to high-performing firms: (1) Operational Effectiveness, (2) Relationship Management, (3) Revenue Growth, (4) Investment Excellence and (5) Culture & Strategy.

Role-specific content is a differentiating feature of the publication. While many outlets focus exclusively on the Financial Advisor role, Action! delivers dedicated information for the entire wealth management firm, including Client Success, Operations, Business Management and Administrative professionals.

Action! will be guided by a diverse and experienced industry advisory group:

• Matt Ackermann, Integrated Partners, Chief Content Officer
• Sally Cates, Dynasty Financial, Head of Public Relations and Communications
• Amit Dogra, tru Independence, President and Chief Operating Officer
• Stephen Dover, Franklin Templeton, Chief Market Strategist and Head of Franklin Templeton Institute
• Doug Fritz, F2 Strategy, Co-Founder and CEO
• Ritu Gupta, Bessemer Investment Management, Chief Compliance Officer
• Brian Hamburger, MarketCounsel, President & CEO
• Frank Paré, PF Wealth Management Group, President & Managing Partner
• Meghan Richter, Intention.ly, Co-Founder
• April Rudin, The Rudin Group, Founder & CEO
• Suzanne Siracuse, Suzanne Siracuse Consulting, Founder & CEO
• Marie Swift, Impact Communications, CEO

“Action! is a practical, solutions-focused resource that the industry has needed for some time,” Din says. “I am thrilled to work with this high-caliber advisory group and grateful for the opportunity to create actionable content with, and for, wealth management professionals.”

To ensure a variety of perspectives is represented, Action! features contributions from a cross-section of the financial advisory industry, including practitioners, consultants, M&A advisors, solutions providers and industry observers.

Content in Action! Volume One includes:

• “Yes, There is an Easier Way to Train Advisors on Technology,” from the operations and training experts at Hamilton Capital, a national RIA
• “Five Steps to Success,” an overview from veteran industry journalist Charles Paikert presenting five actions successful advisory firms are taking to remain competitive
• “Life Beyond Referrals: The Role of Marketing in RIA Growth,” by Meghan Richter, co-founder of Intention.ly, which explores how firms can embrace content marketing
• “The Widening Impact of Conflicts,” by Stephen Dover, Franklin Templeton’s Chief Market Strategist, examining the geo-economic effects of the war in Europe
• “15 Questions with Actor Andy Buckley…and CFO David Wallace,” in which the actor compares his time at Merrill Lynch to his experience on NBC’s The Office

Action! also features profiles of industry professionals, highlighting their experiences and paths to success. Many of these professionals are helping to build a growing Action! community for sharing ideas and best-practice tips.

A career journalist, Din previously served as technology editor for American Banker and Financial Planning before joining financial technology provider AdvisorEngine. A graduate of the Columbia Journalism School, Din’s career has included reporting for the Newark Star-Ledger. His coverage of the Asian tsunami in 2004 earned him a finalist nod for the Livingston Awards.

Din developed the concept for Action! in partnership with Craig Ramsey, AdvisorEngine’s COO. The pair saw a clear market need for actionable information.

“We are focused on bridging the gap between idea and execution,” Ramsey said. “Action! brings together a community of people who like to get things done – and enjoy helping others do the same.”

About Action!

Action! magazine delivers actionable content for ‘doers’ in wealth management. Through case studies, articles, videos and webinars, Action! provides practical content that financial advisors and their supporting colleagues can put to use immediately. The publication covers Operational Effectiveness, Relationship Management, Revenue Growth, Investment Excellence and Culture & Strategy. Action! is sponsored by AdvisorEngine®. For more information, visit: https://www.advisorengine.com/action-magazine

About AdvisorEngine®

AdvisorEngine powers financial advice that is personal, scientific, and beautiful. Its wealth management technology platform uses smart automation to modernize the advisor experience (AX), the business operations experience (BX), and the client experience (CX). Capabilities include CRM, prospect engagement tools, paperless client onboarding, account aggregation, goals-based financial planning tools, model portfolios tools, portfolio construction analytics, compliance tools, performance reporting, and fee billing.

AdvisorEngine is a wholly owned subsidiary of Franklin Resources, Inc. [NYSE:BEN], a global investment management organization with subsidiaries operating as Franklin Templeton and serving clients in over 165 countries.

Based in New York, NY, and Raleigh, NC, the AdvisorEngine team strives to fulfill six ideals through their work: camaraderie, clarity, curiosity, creativity, crushing it, and celebration. For more information, please visit advisorengine.com and follow us on LinkedIn, Twitter and Facebook.

About Franklin Templeton

Franklin Resources, Inc. [NYSE:BEN] is a global investment management organization with subsidiaries operating as Franklin Templeton and serving clients in over 155 countries. Franklin Templeton’s mission is to help clients achieve better outcomes through investment management expertise, wealth management and technology solutions. Through its specialist investment managers, the company offers boutique specialization on a global scale, bringing extensive capabilities in equity, fixed income, multi-asset solutions and alternatives. With offices in more than 30 countries and approximately 1,300 investment professionals, the California-based company has 75 years of investment experience and approximately $1.4 trillion in assets under management as of July 31, 2022. For more information, please visit franklintempleton.com and follow us on LinkedIn, Twitter and Facebook.

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