Franklin, TN - April 15, 2025 - Jenni Rae Coaching, a premier coaching and mentorship brand for female entrepreneurs and leaders, is transforming the way women approach business success with Feminine Hustle™—a game-changing methodology that helps high-achieving women build profitable and purpose-driven brands without sacrificing their peace, health, or family.
In a culture that glorifies burnout-driven hustle, Jenni Rae Oates is challenging the status quo: “Hustle isn’t the problem—it’s how you’re hustling that is.”
Feminine Hustle™ introduces a new era of ambition—one that fuels both success and well-being. Designed for women entrepreneurs, coaches, and business leaders, this approach prioritizes internal alignment and purpose with the right strategic action to create sustainable business growth, proving that six-figure and seven-figure success doesn’t have to come at the cost of exhaustion or imbalance.
Jenni Rae’s Story: From Burnout to Breakthrough
For Jenni Rae Oates, success wasn’t always defined by ease and alignment. A former Division I athlete, she learned early on that hard work and high performance could open doors—but she also experienced the downside of “perform-aholism”, where self-worth became tied to achievements.
By her early 20s, Jenni Rae had stepped into roles as a pastor’s wife, mother, and businesswoman, navigating the complexities of building a business while raising a family. With no formal business background, she took a leap of faith into entrepreneurship, determined to create financial freedom and impact.
She succeeded—but at a cost.
After building three successful businesses and training over 20,000 leaders in direct sales, she found herself at a crossroads. She had everything she had worked for—financial security, a thriving business, influence—but she was exhausted, disconnected, and questioning if the “hustle” was worth it.
“I reached a breaking point,” Jenni Rae recalls. “I was making money, but losing myself in the process. I knew there had to be a better way—one that didn’t force me to choose between success and my well-being or family.”
This realization led to years of studying psychology, neuroscience, and peak performance, uncovering what separates top performers from those stuck in endless striving. She discovered that 80% of success isn’t about strategy—it’s about mastering your inner game: mindset, emotional intelligence, and self-leadership.
This became the foundation of her Feminine Hustle™ Method—a new way to work, lead, and build wealth without burnout.
Breaking Free from Toxic Hustle
Many women have been taught that success requires overworking, overcommitting, and overextending themselves. But this “toxic hustle” leaves them feeling undervalued, underpaid, and ultimately, unfulfilled.
“For too long, women have been conditioned to force, stress, and strive their way to success. But whatever you take by force, you have to keep by force. That’s not freedom.”
Jenni Rae’s coaching model shifts the paradigm—helping women scale beyond $500K and beyond while remaining happy, healthy, and whole.
Introducing the Own(h)ers Club and $500K Her Way Challenge
To help women implement the Feminine Hustle™ Method, Jenni Rae Coaching is launching:
● The Own(h)ers Club – A high-performance coaching and mentorship program designed to help women master their inner game, break through success blocks, and build profitable, purpose-driven brands.
● $500K Her Way Challenge (June 23-28, 2025) – A free event guiding women entrepreneurs through the strategies and mindset shifts needed to scale sustainably.
$500K Is Waiting—Hustle a New Way
Women in business no longer have to choose between success and personal fulfillment. With Feminine Hustle™, they can have both.
To download the free guide, visit $500K Her Way - https://bit.ly/500kherwayplaybook. Drop by @jenniraeoates to join the movement. For more information, visit www.jennirae.com.
About Jenni Rae Coaching
Jenni Rae Coaching empowers high-achieving women to build profitable, purpose-driven brands without sacrificing their peace, health, or family. Founded by Jenni Rae Oates, a seasoned business coach, speaker, and former Division I athlete, the company specializes in mindset mastery, high-performance coaching, and sustainable business growth. Through the Feminine Hustle™ Method and her 3-day RISE Leader Experience, Jenni Rae helps women break free from toxic hustle culture and scale beyond $500K with alignment and ease. With over 20 years of experience training over 20,000 leaders, Jenni Rae Coaching offers coaching, courses, and community for women ready to thrive in both life and business.
Media Contact
Company Name: Jenni Rae Coaching
Contact Person: Jenni Rae Oates
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Country: United States
Website: https://www.jennirae.com/