Heather Smith, renowned outdoor influencer, survivalist, and competitive angler, has been appointed Chief Marketing Officer of BBR Bass Boat Rentals, LLC. She will lead marketing efforts to expand the peer-to-peer boat rental and fishing guide booking platform across the United States.
-- Heather Smith Joins BBR Bass Boat Rentals as Chief Marketing Officer
Heather Smith, a highly respected survivalist and outdoor industry leader, has been named Chief Marketing Officer (CMO) of BBR Bass Boat Rentals, LLC, a leading peer-to-peer boat rental and nationwide fishing guide booking platform. In this role, Smith will oversee the company’s marketing strategy, driving growth and expanding access to water-based adventures across the country.
With a proven track record of brand-building, audience engagement, and outdoor expertise, Smith’s appointment marks a significant step in BBR’s efforts to redefine the boat rental and guided fishing experience.
"This is an exciting time for BBR as we expand our platform to make boating and fishing more accessible," said Smith. "I look forward to leveraging my industry experience to connect more people with the resources they need to enjoy time on the water."
A Leader in Outdoor Influence and Competitive Fishing
Smith’s reputation in the outdoor industry is built on resilience, expertise, and leadership. She gained national recognition as a three-time survivalist on Naked and Afraid, successfully completing each challenge and solidifying her status as a top survival expert.
Beyond survival challenges, Smith is an accomplished angler, competing in prestigious offshore tournaments such as:
- Sport Fishing Championship
- Big Rock Blue Marlin Tournament
- White Marlin Open
- Golden Hook Challenge
- Keli Wagner Tournament
She is also a certified life coach and a passionate advocate for women and children in the outdoors. Her work includes providing guided fishing experiences through Sam Rayburn’s Best Guide Service and charity efforts supporting veterans and child trafficking prevention.
Expanding BBR’s Reach Through Digital Innovation
BBR Bass Boat Rentals operates as a digital platform connecting boat owners with renters and fishing guides nationwide. As CMO, Smith will lead marketing strategies focused on brand visibility, user engagement, and partnerships within the outdoor and fishing industries.
With over 25 million monthly social media impressions, Smith’s expertise in digital marketing and content strategy will be key to BBR’s growth.
"Our goal is to make BBR the go-to resource for anglers and boaters of all experience levels," said Smith. "By strengthening our marketing presence and expanding our digital reach, we can provide greater access to on-the-water experiences for people across the country."
Her strategy will include influencer collaborations, social media campaigns, and enhanced user engagement tools to create a seamless experience for those looking to rent boats or book guided fishing trips.
About Heather Smith Outdoors
Heather Smith Outdoors is a multi-platform brand dedicated to inspiring and empowering individuals to embrace outdoor adventure. Led by Heather Smith, a survivalist, angler, and media personality, the brand reaches millions through digital content, television, and competitive fishing events.
For more information, visit:
www.officialheathersmithoutdoors.com
About BBR Bass Boat Rentals, LLC
BBR Bass Boat Rentals is a peer-to-peer boat rental and nationwide fishing guide booking platform. The company connects boat owners with renters and provides seamless access to professional fishing guides across the United States.
For more information, visit:
www.bbrbassboatrentals.com
Media Contact
Heather Smith
Founder, Heather Smith Outdoors
Chief Marketing Officer, BBR Bass Boat Rentals
Email: Heathersmithoutdoors@gmail.com
Website: www.heathersmithmedia.com
Facebook: Heather Smith Outdoors
Instagram: @heathersmithoutdoors
YouTube: Heather Smith Outdoors
TikTok: HeatherSmithOutdoors
Contact Info:
Name: Heather Smith
Email: Send Email
Organization: BBR Bass Boat Rentals, LLC
Website: https://www.heathersmithmedia.com/
Release ID: 89152246
If you come across any problems, discrepancies, or concerns related to the content contained within this press release that necessitate action or if a press release requires takedown, we strongly encourage you to reach out without delay by contacting error@releasecontact.com (it is important to note that this email is the authorized channel for such matters, sending multiple emails to multiple addresses does not necessarily help expedite your request). Our committed team will be readily accessible round-the-clock to address your concerns within 8 hours and take appropriate actions to rectify identified issues or support with press release removals. Ensuring accurate and reliable information remains our unwavering commitment.
