Looking back on automobile manufacturing stocks’ Q3 earnings, we examine this quarter’s best and worst performers, including THOR Industries (NYSE: THO) and its peers.

Much capital investment and technical know-how are needed to manufacture functional, safe, and aesthetically pleasing automobiles for the mass market. Barriers to entry are therefore high, and auto manufacturers with economies of scale can boast strong economic moats. However, this doesn’t insulate them from new entrants, as electric vehicles (EVs) have entered the market and are upending it. This has forced established manufacturers to not only contend with emerging EV-first competitors but also decide how much they want to invest in these disruptive technologies, which will likely cannibalize their legacy offerings.

The 11 automobile manufacturing stocks we track reported a strong Q3. As a group, revenues beat analysts’ consensus estimates by 4.7%.

Thankfully, share prices of the companies have been resilient as they are up 5% on average since the latest earnings results.

THOR Industries (NYSE: THO)

Created through the acquisition and merger of various RV manufacturers, THOR Industries manufactures and sells a range of recreational vehicles, including motorhomes and travel trailers, catering to consumers seeking the freedom and comfort of the RV lifestyle.

THOR Industries reported revenues of $2.39 billion, up 11.5% year on year. This print exceeded analysts’ expectations by 15.4%. Overall, it was a strong quarter for the company with a beat of analysts’ EPS estimates and an impressive beat of analysts’ EBITDA estimates.

"The quarter finished stronger than we expected, and we are excited about the impact of the actions we are taking to improve the strength of our business and control what we can control so that when the market rebounds we will bounce back stronger than ever. Our 2025 Open House event in September was another success and represented a marked improvement versus last year as I heard great dealer feedback on the new products on display, in particular the new Keystone Montana and Heartland Bighorn products," stated Bob Martin, President and Chief Executive Officer of THOR Industries.

THOR Industries scored the biggest analyst estimates beat but had the weakest full-year guidance update of the whole group. Unsurprisingly, the stock is up 4% since reporting and currently trades at $114.60.

Is now the time to buy THOR Industries? Access our full analysis of the earnings results here, it’s free.

Best Q3: Ford (NYSE: F)

Established to make automobiles accessible to a broader segment of the population, Ford (NYSE: F) designs, manufactures, and sells a variety of automobiles, trucks, and electric vehicles.

Ford reported revenues of $50.53 billion, up 9.4% year on year, outperforming analysts’ expectations by 9.1%. The business had an incredible quarter with a beat of analysts’ EPS and EBITDA estimates.

The market seems happy with the results as the stock is up 10.4% since reporting. It currently trades at $13.61.

Is now the time to buy Ford? Access our full analysis of the earnings results here, it’s free.

Lucid (NASDAQ: LCID)

Founded by a former Tesla Vice President, Lucid Group (NASDAQ: LCID) designs, manufactures, and sells luxury electric vehicles with long-range capabilities.

Lucid reported revenues of $336.6 million, up 68.3% year on year, falling short of analysts’ expectations by 3.2%. It was a disappointing quarter as it posted a significant miss of analysts’ revenue and adjusted operating income estimates.

As expected, the stock is down 41.5% since the results and currently trades at $10.11.

Read our full analysis of Lucid’s results here.

Winnebago (NYSE: WGO)

Created to provide high-quality, affordable RVs to the post-war American family, Winnebago (NYSE: WGO) is a manufacturer of recreational vehicles, providing a range of motorhomes, travel trailers, and fifth-wheel products for outdoor and adventure lifestyles.

Winnebago reported revenues of $702.7 million, up 12.3% year on year. This result beat analysts’ expectations by 10.9%. It was a stunning quarter as it also logged a beat of analysts’ EPS estimates and a solid beat of analysts’ EBITDA estimates.

The stock is up 19% since reporting and currently trades at $47.99.

Read our full, actionable report on Winnebago here, it’s free.

General Motors (NYSE: GM)

Founded in 1908 by William C. Durant, General Motors (NYSE: GM) offers a range of vehicles and automobiles through brands such as Chevrolet, Buick, GMC, and Cadillac.

General Motors reported revenues of $48.59 billion, flat year on year. This number surpassed analysts’ expectations by 7.9%. Overall, it was an incredible quarter as it also produced an impressive beat of analysts’ EBITDA estimates.

The stock is up 39.4% since reporting and currently trades at $80.84.

Read our full, actionable report on General Motors here, it’s free.

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